Guerrila Publicity (Record no. 39073)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01025nam a2200217Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20160421115930.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150210s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1580626828 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.2 |
| Item number | Lev/Fri |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Levinson, Jay Conrad |
| 9 (RLIN) | 21160 |
| 245 ## - TITLE STATEMENT | |
| Title | Guerrila Publicity |
| Remainder of title | Hundreds of Sure Fire Taties To Get Maximum Sales For Minimum Dollars |
| Statement of responsibility, etc | Levinson, Jay Conrad; Rick Frishman and Jill Lublin |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Viva Books Private Ltd. |
| Place of publication, distribution, etc | New Delhi |
| Date of publication, distribution, etc | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | XV, 304p |
| Other physical details | Paper |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Provides strategies for obtaining free media exposure and garnering positive public relations for one's image, products, and services. Several chapters are devoted to publicity geared to both Web and Net. The strategies? Never give up the publicity quest, craft an effective sound bite, believe you |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Publicity, Advertising, Public Relation Management |
| 9 (RLIN) | 21161 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Frishman, Rick |
| 9 (RLIN) | 21691 |
| Personal name | Lublin, Jill |
| 9 (RLIN) | 21692 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Library Annexe | Library Annexe | ON SHELF | 01/12/2015 | Kavita Book Collection/ 207/ 12-January-2015 | 395.00 | 659.2/Lev/Fri/26224 | 11126224 | 01/06/2018 | 10/02/2015 | ||||||
| Dewey Decimal Classification | Library Annexe | Library Annexe | ON SHELF | 01/12/2015 | Kavita Book Collection/ 207/ 12-January-2015 | 395.00 | 659.2/Lev/Fri/26225 | 11126225 | 01/06/2018 | 10/02/2015 | ||||||
| Dewey Decimal Classification | Library Annexe | Library Annexe | ON SHELF | 01/12/2015 | Kavita Book Collection/ 207/ 12-January-2015 | 395.00 | 659.2/Lev/Fri/26226 | 11126226 | 01/06/2018 | 10/02/2015 | ||||||
| Dewey Decimal Classification | Library Annexe | Library Annexe | ON SHELF | 01/12/2015 | Kavita Book Collection/ 207/ 12-January-2015 | 395.00 | 659.2/Lev/Fri/26227 | 11126227 | 01/06/2018 | 10/02/2015 | ||||||
| Dewey Decimal Classification | Library Annexe | Library Annexe | ON SHELF | 01/12/2015 | Kavita Book Collection/ 207/ 12-January-2015 | 395.00 | 659.2/Lev/Fri/26228 | 11126228 | 01/06/2018 | 10/02/2015 | ||||||
| Dewey Decimal Classification | Library Annexe | Library Annexe | ON SHELF | 15/01/2017 | New Leaf | 395.00 | 659.2/Lev/Fri/29559 | 11129559 | 01/06/2018 | 10/02/2015 | ||||||
| Dewey Decimal Classification | Library Annexe | Library Annexe | ON SHELF | 15/01/2017 | New Leaf | 395.00 | 659.2/Lev/Fri/29560 | 11129560 | 01/06/2018 | 10/02/2015 | ||||||
| Dewey Decimal Classification | Library Annexe | Library Annexe | ON SHELF | 15/01/2017 | New Leaf | 395.00 | 659.2/Lev/Fri/29561 | 11129561 | 01/06/2018 | 10/02/2015 | ||||||
| Dewey Decimal Classification | Library Annexe | Library Annexe | ON SHELF | 15/01/2017 | New Leaf | 395.00 | 659.2/Lev/Fri/29562 | 11129562 | 01/06/2018 | 10/02/2015 | ||||||
| Dewey Decimal Classification | Library Annexe | Library Annexe | ON SHELF | 15/01/2017 | New Leaf | 395.00 | 659.2/Lev/Fri/29563 | 11129563 | 01/06/2018 | 10/02/2015 | ||||||
| Dewey Decimal Classification | Library Annexe | Library Annexe | ON SHELF | 15/01/2017 | New Leaf | 395.00 | 659.2/Lev/Fri/29564 | 11129564 | 01/06/2018 | 10/02/2015 | ||||||
| Dewey Decimal Classification | Library Annexe | Library Annexe | ON SHELF | 15/01/2017 | New Leaf | 395.00 | 659.2/Lev/Fri/29565 | 11129565 | 01/06/2018 | 10/02/2015 | ||||||
| Dewey Decimal Classification | Library Annexe | Library Annexe | ON SHELF | 15/01/2017 | New Leaf | 395.00 | 659.2/Lev/Fri/29566 | 11129566 | 01/06/2018 | 10/02/2015 | ||||||
| Dewey Decimal Classification | Library Annexe | Library Annexe | ON SHELF | 15/01/2017 | New Leaf | 395.00 | 659.2/Lev/Fri/29567 | 11129567 | 01/06/2018 | 10/02/2015 | ||||||
| Dewey Decimal Classification | Library Annexe | Library Annexe | ON SHELF | 15/01/2017 | New Leaf | 395.00 | 659.2/Lev/Fri/29568 | 11129568 | 01/06/2018 | 10/02/2015 | ||||||
| Dewey Decimal Classification | Main Library | Main Library | ON SHELF | 21/03/2016 | Donated Books/ 21-March-2016 | 659.2/Lev/Fri/31549 | 11131549 | 07/06/2022 | 21/03/2016 |