MARC details
000 -LEADER |
fixed length control field |
02821nam a2200205Ia 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OSt |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20150912194914.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
150210s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
981253184X |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
651.7 |
Item number |
BEL |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Bell, Arthur H and Smith, Dayle M |
9 (RLIN) |
19139 |
245 ## - TITLE STATEMENT |
Title |
Management Communication |
Statement of responsibility, etc |
Bell, Arthur H. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Name of publisher, distributor, etc |
Wiley India Pvt Ltd. |
Place of publication, distribution, etc |
New Delhi |
Date of publication, distribution, etc |
2005 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
X, 546 |
505 ## - FORMATTED CONTENTS NOTE |
Formatted contents note |
Table of Contents<br/><br/>Preface iii<br/><br/>Acknowledgements v<br/><br/>Introduction vii<br/><br/>Part One Pillars of Management Communication 1<br/><br/>Chapter 1 Communication Architecture for Professional Success 5<br/><br/>Chapter 2 A Process for Management Writing 46<br/><br/>Chapter 3 Individual and Collaborative Styles for Management Writing 72<br/><br/>Chapter 4 Oral Presentations 103<br/><br/>Chapter 5 Listening 145<br/><br/>Part Two Letters, Memos, and Email 159<br/><br/>Chapter 6 Formats and Techniques for Business Letters 163<br/><br/>Chapter 7 Saying “Yes” and “No” in Correspondence 191<br/><br/>Chapter 8 Persuasive Messages 226<br/><br/>Chapter 9 Effective Memos and E-mail 251<br/><br/>Part Three Reports and Proposals 271<br/><br/>Chapter 10 Short and Long Reports 275<br/><br/>Chapter 11 Proposals and Business Plans 340<br/><br/>Chapter 12 Graphic Aids for Documents and Presentations 362<br/><br/>Part Four Career Communication 389<br/><br/>Chapter 13 The Career Search, Resumes, and Follow-up Communications 393<br/><br/>Chapter 14 Guidelines for Interviewees and Interviewers 433<br/><br/>Part Five Communication Issues for Management Success 447<br/><br/>Chapter 15 Managing Meetings and Telephone Work 451<br/><br/>Chapter 16 Ethics and Law for Management Communication 467<br/><br/>Chapter 17 Gender Communication 488<br/><br/>Chapter 18 Crisis Communication and Media Relations 500<br/><br/>Chapter 19 Communication for Intercultural Management 509<br/><br/>Appendix A Management Communication Cases 533<br/><br/>Appendix B Grammar, Punctuation, and Usage 565<br/><br/>Appendix C Documentation 574<br/><br/>Index 583 |
520 ## - SUMMARY, ETC. |
Summary, etc |
Students require excellent communication skills in their business and academic lives. Management Communication is a step-by-step guide for learning specific techniques to help them improve those skills and achieving clarity and brevity in business writing. The authors follow a four-part approach to communication instruction: explain it, try it, evaluate it, perfect it. They provide graduate and undergraduate students, managers, and managers-in-training with the tools they need to become masterful communicators.<br/>The new 3rd Edition has a greater focus on “strategy through skill” and provides more opportunities for applying skills and insights to a broad range of fields for success in future careers in accounting, finance, marketing, management, information systems, telecommunications, and HR. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Buisness Communication |
9 (RLIN) |
19140 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Dewey Decimal Classification |
Koha item type |
Book |