IES Management College And Research Centre

Capitalizing on knowledge: (Record no. 39305)

MARC details
000 -LEADER
fixed length control field 01716nam a2200193Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150210s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 750650117
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 658.4038
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Skyrme, David J
9 (RLIN) 16313
245 ## - TITLE STATEMENT
Title Capitalizing on knowledge:
Remainder of title from e-business to k-business
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Butterworth Heinemann
Place of publication, distribution, etc U K
Date of publication, distribution, etc 2002
300 ## - PHYSICAL DESCRIPTION
Extent 331 p.
Other physical details Paper
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Capitalizing on Knowledge aims to give professionals and managers early insights into how to develop successful k-businesses. It takes a critical and balanced view of the building blocks of a k-business including knowledge productizing, e-commerce enablers and Internet marketing. It draws on lessons from successes and failures in the dot.com landscape and of the early pioneers of knowledge markets. The writing style engenders interest and readability supported by diagrams, screen images, check lists and frameworks. There are ‘points to ponder' to stimulate thinking and decision-making. Five case studies and over 50 illustrative examples provide insights into the application of the book's concepts. No other book brings all the elements of a k-business together in one place to provide a thought provoking yet practical companion for those who want to capitalize on their knowledge.
520 ## - SUMMARY, ETC.
Summary, etc Knowledge inside-out --<br/>E-business: a platform for knowledge --<br/>K-business: new markets, new models --<br/>Online knowledge markets --<br/>Productizing knowledge --<br/>Marketing revisited --<br/>The 10Ps of internet marketing --<br/>Developing a successful k-business --<br/>Directions and dilemmas.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Electronic commerce.
9 (RLIN) 16314
Topical term or geographic name as entry element Knowledge management.
9 (RLIN) 16315
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from
    Dewey Decimal Classification     MANAGEMENT (CUP 19/SH 1TO3) Library Annexe Library Annexe 10/02/2015 Swami Book House/ 134/ 15-January-2015 2200.00   658.4038/ SKY/ 27588 11127588 01/06/2018 10/02/2015

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