IES Management College And Research Centre

Sales Force Management (Record no. 39313)

MARC details
000 -LEADER
fixed length control field 02902nam a2200193Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150808210551.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150210s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8179921859
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number CAR
Classification number 658.81
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Carter, Tony
9 (RLIN) 18571
245 ## - TITLE STATEMENT
Title Sales Force Management
Remainder of title a contemporary approach
Statement of responsibility, etc Carter, Tony
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Jaico Publishing House
Place of publication, distribution, etc New Delhi
Date of publication, distribution, etc 2003
300 ## - PHYSICAL DESCRIPTION
Extent XVI, 301
520 ## - SUMMARY, ETC.
Summary, etc By analyzing and monitoring current trends in the marketplace, Contemporary Sales Force Management helps sales managers align resources and strategic efforts to gain an edge over competitors. You will develop an understanding of where current and prospective sales opportunities exist in order to fully utilize automation, how to update crisis management policies to reflect changing industry dynamics, and how to raise your level of sales efficiency through the use of customer advisory groups and sales technological tools, such as video conferencing, database management, and up-to-date industry software. Through the book's important discussions on lowering mutual costs, building long-term customer relationships, improving sales skills, and developing core process skills, you will also learn to think and act with a strategic perspective that successfully steers the sales process.<br/><br/>Grounded in practical applications, Contemporary Sales Force Management unites theoretical principles with applied examples and case studies gathered from research with major firms in dynamic markets such as Beijing and Shanghai in China, the European Union, and the United States. From these case studies demonstrating how top players achieve success, you gain critical information on:<br/>the role of the sales force manager in organizations<br/>strategic issues for an international sales effort<br/>gaining functional expertise in sales and marketing along with industry knowledge<br/>globalization and its impact on sales management<br/>strategies for applying Total Quality Management to sales<br/>electronic commerce and cultivating customers on the Web<br/>the consequences of having a poorly motivated sales force with low morale<br/>developing an environment that fosters and rewards the management of crisis<br/>understanding your biases and stereotypical assumptions about others and how these affect decisionmaking<br/>dealing with the legal and regulatory environment and ethical issues that arise in the course of managing the sales force<br/><br/>Contemporary Sales Force Management is the book managers, entrepreneurs, business people, and faculty and students of executive business education programs have long awaited. Its sample sales plan, specific strategies, and hands-on advice will prove indispensable as you maneuver away from the coattails of your competitors into a leading position in the marketplace.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Sales Management
9 (RLIN) 18572
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from
    Dewey Decimal Classification     Library Annexe Library Annexe 10/02/2015 Swami Book House/ 135/ 15-January-2015 975.00   658.81/CAR/27607 11127607 01/06/2018 10/02/2015
    Dewey Decimal Classification     Library Annexe Library Annexe 10/02/2015 Swami Book House/ 135/ 15-January-2015 975.00   658.81/CAR/27608 11127608 01/06/2018 10/02/2015
    Dewey Decimal Classification     Library Annexe Library Annexe 10/02/2015 Swami Book House/ 135/ 15-January-2015 975.00   658.81/CAR/27609 11127609 01/06/2018 10/02/2015

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