Changing Dynamics of Marketing : (Record no. 40836)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00599nam a22001577a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 151208b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789380697482 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | RM |
| 110 ## - MAIN ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | IES Management College and Research Centre |
| 9 (RLIN) | 20063 |
| 245 ## - TITLE STATEMENT | |
| Title | Changing Dynamics of Marketing : |
| Remainder of title | International Marketing conference 2011 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Excel India Publishers (IES Management College and Rsearch Centre) |
| Date of publication, distribution, etc | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 584 p. |
| Other physical details | Paper |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 9 (RLIN) | 20064 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | RESEARCH MATERIAL |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Main Library | Main Library | Reference | 08/12/2015 | IES MCRC/ RM/ 28-April-2010 | RM-155 | RM-155 | 08/12/2015 | 08/12/2015 |