Business research methods: (Record no. 43273)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01859 a2200193 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160818b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131520369 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.0072 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Zikmund, William (et.al) |
| 9 (RLIN) | 23372 |
| 245 ## - TITLE STATEMENT | |
| Title | Business research methods: |
| Statement of responsibility, etc | William Zikmund (et. al) |
| Remainder of title | a South Asian perspective |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Cengage Learning |
| Date of publication, distribution, etc | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 774 p. |
| Other physical details | Paper |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | A good manager needs to have insight into the previous happenings as well as the present situation in a business so as to be able to identify the underlying trends to develop short-term and long-term business strategies. These trends could relate to managing employees, using financial resource, studying target consumers, designing or formulating products, and promoting products effectively. Collecting useful information and analyzing it to identify underlying patterns require knowledge of research methods.<br/>Business Research Methods is intended to provide opportunities to learn about research methods (both qualitative and quantitative) and to apply them in the real business context through class-room discussions and exercises. Designed as a guide to students, researchers, and individuals carrying out business projects, this book explains how to formulate research questions, design a research plan, develop a survey questionnaire, and solve critical issues of sampling and data collection including detailed illustrations of statistical data analyses, interpretation of output, inference, and report writing. With this book, readers will get a firm grounding of each and every critical concept, method, and illustration.<br/> |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Business |
| General subdivision | Research |
| 9 (RLIN) | 23373 |
| Topical term or geographic name as entry element | Management |
| General subdivision | Research |
| 9 (RLIN) | 23374 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last borrowed | Cost, replacement price | Price effective from | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Main Library | Main Library | ON SHELF | 18/08/2016 | Bombay Books / 361/ 16-AUgust-2016 | 639.20 | 1 | 658.0072/ Zik/ 11132474 | 11132474 | 07/06/2022 | 18/08/2016 | 799.00 | 16/08/2016 | ||||||
| Dewey Decimal Classification | Not For Loan | Main Library | Main Library | ON SHELF | 16/08/2016 | Bombay Books / 361/ 16-AUgust-2016 | 639.20 | 658.0072/ Zik/ 11132473 | 11132473 | 07/06/2022 | 799.00 | 16/08/2016 | |||||||
| Dewey Decimal Classification | Main Library | Main Library | ON SHELF | 18/08/2016 | Bombay Books / 361/ 16-AUgust-2016 | 639.20 | 3 | 658.0072/ Zik/ 11132476 | 11132476 | 27/02/2023 | 15/09/2022 | 799.00 | 16/08/2016 | 1 | |||||
| Dewey Decimal Classification | Main Library | Main Library | ON SHELF | 18/08/2016 | Bombay Books / 361/ 16-AUgust-2016 | 639.20 | 4 | 658.0072/ Zik/ 11132475 | 11132475 | 19/01/2023 | 06/04/2022 | 799.00 | 16/08/2016 | 4 | |||||
| Dewey Decimal Classification | Main Library | Main Library | ON SHELF | 18/08/2016 | Bombay Books / 361/ 16-AUgust-2016 | 639.20 | 6 | 658.0072/ Zik/ 11132477 | 11132477 | 28/10/2024 | 19/10/2023 | 799.00 | 16/08/2016 | 1 |