IES Management College And Research Centre

The art of asking questions (Record no. 44173)

MARC details
000 -LEADER
fixed length control field 01457 a2200193 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 161224b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780691615684
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Payne, Stanley L
9 (RLIN) 25563
245 ## - TITLE STATEMENT
Title The art of asking questions
Statement of responsibility, etc Stanley Le Baron Payne
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Princeton :
Name of publisher, distributor, etc Princeton University Press,
Date of publication, distribution, etc c1951
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 249 p
Other physical details Paper
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Why concern yourself? --<br/>May we presume? --<br/>Who left it open? --<br/>Boy or girl? --<br/>Win, place, or show? --<br/>How else? --<br/>Still beat your wife? --<br/>Can you make it brief? --<br/>What's the good word? --<br/>What's wrong with "you"? --<br/>Isn't that loaded? --<br/>How does it read? --<br/>Is it possible? --<br/>How's that again?
520 ## - SUMMARY, ETC.
Summary, etc While the statisticians are trying to knock a few tenths off the statistical error, says Mr. Payne, errors of tens of percents occur because of bad question wording. Mr. Payne's shrewd critique of the problems of asking questions reveals much about the nature of language and words, and a good deal about the public who must answer the poller's questions. For public opinion pollers, census takers, advertising copywriters, and survey makers of all kinds this book will be a tool for the achievement of more reliable results.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Questioning.
9 (RLIN) 25564
Topical term or geographic name as entry element Social Sciences
General subdivision Anthropology
9 (RLIN) 25565
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Reference
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last borrowed Cost, replacement price Price effective from
    Dewey Decimal Classification   Not For Loan   Main Library Main Library 24/12/2016 Infibeam/ DT-161215-3316-0050/ 13-December-2016 2675.00 1 658.83/ Pay/ 32792 11132792 07/06/2022 29/12/2016 2675.00 24/12/2016

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