IES Management College And Research Centre

Integrating Theory and Practice in Marketing. (Record no. 48347)

MARC details
000 -LEADER
fixed length control field nam a22 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170925185109.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170925b xxu||||| |||| 00| 0 eng d
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kumar, V.
9 (RLIN) 27601
245 ## - TITLE STATEMENT
Title Integrating Theory and Practice in Marketing.
300 ## - PHYSICAL DESCRIPTION
Extent 1-7 P.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing
773 0# - HOST ITEM ENTRY
Host Biblionumber 29537
Host Itemnumber 65586
Main entry heading FRAZIER GARY L.
Other item identifier 5557519
Title JOURNAL OF MARKETING
International Standard Serial Number 0022-2429
856 ## - ELECTRONIC LOCATION AND ACCESS
Materials specified Volume 81, Number 2 March 201​​7
Uniform Resource Identifier http://web.b.ebscohost.com/ehost/detail/detail?vid=2&sid=475773ad-bb12-4855-8799-7f2e2c47240d%40sessionmgr103&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#AN=122682367&db=bsh
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Journal Article
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from
    Dewey Decimal Classification     Main Library Main Library 25/09/2017   Vol 81, No 2\ 5557519JA1 5557519JA1 25/09/2017 25/09/2017

Circulation Timings: Monday to Saturday: 8:30 AM to 9:30 PM | Sundays/Bank Holiday during Examination Period: 10:00 AM to 6:00 PM