IES Management College And Research Centre

Effective business communication (Record no. 48659)

MARC details
000 -LEADER
fixed length control field a
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 171209b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-0-07-018775-7
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 651.7/Mur/Hil
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Murphy, Herta A
9 (RLIN) 28718
245 ## - TITLE STATEMENT
Title Effective business communication
250 ## - EDITION STATEMENT
Edition statement 7
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Chennai
Name of publisher, distributor, etc McGraw-Hill Education (India) Private Ltd
Date of publication, distribution, etc 2008
300 ## - PHYSICAL DESCRIPTION
Extent xx, 610 P.
Other physical details Paper
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note PART I: BACKGROUND FOR EFFECTIVE BUSINESS COMMUNICATION<br/><br/>Chapter 1: Effective Communications in Business Chapter 2: The 7 C's of Effective Communication<br/><br/>PART II: BUSINESS COMMUNICATION IN CONTEXT<br/><br/>Chapter 3: Business Communication and the Global Context Chapter 4: Business Communication and the Ethical Context Chapter 5: Business Communication and the Technology Context<br/><br/>PART III: MESSAGE DESIGN<br/><br/>Chapter 6: The Process of Preparing Effective Business Messages Chapter 7: The Appearance and Design of Business Messages Chapter 8: Good News and Neutral Messages<br/><br/>PART IV: WRITTEN COMMUNICATION, MAJOR PLANS FOR LETTERS & MEMOS<br/><br/>Chapter 9: Bad News Messages Chapter 10: Persuasive Written Messages<br/><br/>PART V: WRITTEN COMMUNICATION, REPORTS<br/><br/>Chapter 11: Short Reports Chapter 12: Long (Formal) Reports Chapter 13: Proposals<br/><br/>PART VI: STRATEGIES FOR ORAL COMMUNICATION<br/><br/>Chapter 14: Strategies for Successful Speaking and Successful Listening Chapter 15: Strategies for Successful Informative and Persuasive Speaking Chapter 16: Strategies for Successful Interpersonal Communication Chapter 17: Strategies for Successful Business and Group Meetings<br/><br/>PART VII: THE JOB APPLICATION PROCESS<br/><br/>Chapter 18: The Job Application Process--The Written Job Presentation Chapter 19: The Job Application Process--Interviews and Follow-up
520 ## - SUMMARY, ETC.
Summary, etc This text will help develop communication skills needed by those aspiring to become effective communicators as business managers. Students of postgraduate and undergraduate students of business management/administration will find the book most useful. It is based on sound academic principles, real-world examples, and research. Apart from discussing written and oral communication like letters, memos, presentations and reports, the text also highlights the importance of nonverbal communication, message design, and intercultural communication in the global context. The text's modular design offers flexibility, because of which it can be used in business communication courses of various durations.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business Communication
9 (RLIN) 28719
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hildebrandt, Herbert W
9 (RLIN) 28720
Personal name Thomas, Jane P.
9 (RLIN) 28721
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from
    Dewey Decimal Classification     Library Annexe -2 (6th Floor) Library Annexe -2 (6th Floor) 13/12/2017 Book Base - Bill No. 14679/Dt. 06-12-2017     651.7/Mur/Hil/34305 11134305 01/06/2019   13/12/2017
    Dewey Decimal Classification     Library Annexe -2 (6th Floor) Library Annexe -2 (6th Floor) 13/12/2017 Book Base - Bill No. 14679/Dt. 06-12-2017     651.7/Mur/Hil/34307 11134307 01/06/2019   13/12/2017
    Dewey Decimal Classification     Library Annexe -2 (6th Floor) Library Annexe -2 (6th Floor) 13/12/2017 Book Base - Bill No. 14679/Dt. 06-12-2017     651.7/Mur/Hil/34308 11134308 01/06/2019   13/12/2017
    Dewey Decimal Classification     Library Annexe -2 (6th Floor) Library Annexe -2 (6th Floor) 13/12/2017 Book Base - Bill No. 14679/Dt. 06-12-2017     651.7/Mur/34309 11134309 01/06/2019   13/12/2017
    Dewey Decimal Classification     Library Annexe -2 (6th Floor) Library Annexe -2 (6th Floor) 13/12/2017 Book Base - Bill No. 14679/Dt. 06-12-2017     651.7/Mur/34311 11134311 01/06/2019   13/12/2017
    Dewey Decimal Classification     Library Annexe -2 (6th Floor) Library Annexe -2 (6th Floor) 13/12/2017 Book Base - Bill No. 14679/Dt. 06-12-2017     651.7/Mur/Hil/34312 11134312 01/06/2019   13/12/2017
    Dewey Decimal Classification     Library Annexe -2 (6th Floor) Library Annexe -2 (6th Floor) 13/12/2017 Book Base - Bill No. 14679/Dt. 06-12-2017     651.7/Mur/Hil/34313 11134313 01/06/2019   13/12/2017
    Dewey Decimal Classification   Not For Loan Main Library Main Library 13/12/2017 Book Base - Bill No. 14679/Dt. 06-12-2017 558.75   651.7/Mur/Hil/34304 11134304 07/06/2022 745.00 13/12/2017
    Dewey Decimal Classification     Main Library Main Library 13/12/2017 Book Base - Bill No. 14679/Dt. 06-12-2017     651.7/Mur/Hil/34306 11134306 07/06/2022   13/12/2017
    Dewey Decimal Classification     Main Library Main Library 13/12/2017 Book Base - Bill No. 14679/Dt. 06-12-2017     651.7/Mur/34310 11134310 07/06/2022   13/12/2017

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