IES Management College And Research Centre

Business research methods (Record no. 48666)

MARC details
000 -LEADER
fixed length control field a
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 171209b xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.0072
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cooper, Cooper, Donald.
9 (RLIN) 28694
245 ## - TITLE STATEMENT
Title Business research methods
250 ## - EDITION STATEMENT
Edition statement 11
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Chennai
Name of publisher, distributor, etc McGraw-Hill Education (India) Private Ltd
Date of publication, distribution, etc 2013
300 ## - PHYSICAL DESCRIPTION
Extent xxx, 950 p.
Other physical details Paper
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Part I: Introduction to Business Research 1. Research in Business Appendix 1a: How the Research Industry Works 2. Ethics in Business Research 3. Thinking Like a Researcher 4. The Research Process: An Overview 5. Clarifying the Research Question through Secondary Data and Exploration Appendix 5a: Bibliographic Database Searches Appendix 5b: Advanced Searches Part II: The Design of Business Research 6. Research Design: An Overview 7. Qualitative Research 8. Observation Studies 9. Experiments 10. Surveys Appendix 10a: Complex Experimental Designs Appendix 10b: Test Markets Part III: The Sources and Collection of Data 11. Measurement 12. Measurement Scales 13. Questionnaires and Instruments Appendix 13a: Crafting Effective Measurement Questions Appendix 13b: Pretesting Options and Discoveries 14. Sampling Appendix 14a: Determining Sample Size Part IV: Analysis and Presentation of Data 15. Data Preparation and Description Appendix 15a: Describing Data Statistically 16. Exploring, Displaying, and Examining Data 17. Hypothesis Testing 18. Measures of Association 19. Multivariate Analysis: An Overview 20. Presenting Insights and Findings: Written Reports 21. Presenting Insights and Findings: Oral Presentations Appendices: A. Business Research Requests and Proposals (with Sample RFP) B. Focus Group Discussion Guide C. Nonparametric Significance Tests D. Selected Statistical Tables
520 ## - SUMMARY, ETC.
Summary, etc The Eleventh Edition of “Business Research Methods” continues to provide themost timely, richest, and most comprehensive coverage of the researchexperience in Business Research Methods. Students and instructors will findthorough coverage of all business research topics – backed by solid theory. Theexpertise and practical experience is evident in the realistic Snapshots, Close-Ups,Pic Profiles, and case studies found throughout the text
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Research methodology
9 (RLIN) 28695
Topical term or geographic name as entry element Business research methods
9 (RLIN) 28696
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Schindler, Pamela
9 (RLIN) 28697
Personal name Sharma, J K.
9 (RLIN) 28698
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last borrowed Cost, replacement price Price effective from
    Dewey Decimal Classification     Main Library Main Library 13/12/2017 Book Base l146794 l6.12.2017 0.00 7 658.0072/Coo/ 11134356 28/10/2024 19/10/2023 0.00 13/12/2017
    Dewey Decimal Classification     Main Library Main Library 13/12/2017 Book Base l146794 l6.12.2017 0.00 6 658.0072/Coo/34357 11134357 01/03/2024 29/11/2023 0.00 13/12/2017
    Dewey Decimal Classification     Main Library Main Library 13/12/2017 Book Base l146794 l6.12.2017 0.00 3 658.0072/Coo/ 11134358 01/04/2023 03/02/2023 0.00 13/12/2017
    Dewey Decimal Classification     Main Library Main Library 13/12/2017 Book Base l146794 l6.12.2017 0.00 3 658.0072/Coo/ 11134359 28/01/2020 26/12/2019 0.00 13/12/2017
    Dewey Decimal Classification     Main Library Main Library 13/12/2017 Book Base l146794 l6.12.2017 0.00 4 658.0072/Coo/ 11134360 27/02/2021 13/12/2020 0.00 13/12/2017
    Dewey Decimal Classification     Main Library Main Library 13/12/2017 Book Base l146794 l6.12.2017 0.00 6 658.0072/Coo/ 11134361 27/12/2023 27/09/2023 0.00 13/12/2017
    Dewey Decimal Classification     Main Library Main Library 13/12/2017 Book Base l146794 l6.12.2017 0.00 4 658.0072/Coo/ 11134362 31/01/2023 11/10/2022 0.00 13/12/2017
    Dewey Decimal Classification     Main Library Main Library 13/12/2017 Book Base l146794 l6.12.2017 0.00 5 658.0072/Coo/ 11134363 12/03/2021 13/12/2020 0.00 13/12/2017
    Dewey Decimal Classification     Main Library Main Library 13/12/2017 Book Base l146794 l6.12.2017 0.00 5 658.0072/Coo/ 11134364 05/04/2023 01/02/2023 0.00 13/12/2017
    Dewey Decimal Classification     Main Library Main Library 13/12/2017 Book Base l146794 l6.12.2017 0.00 5 658.0072/Coo/ 11134365 05/04/2023 27/02/2023 0.00 13/12/2017

Circulation Timings: Monday to Saturday: 8:30 AM to 9:30 PM | Sundays/Bank Holiday during Examination Period: 10:00 AM to 6:00 PM