IES Management College And Research Centre

Mobility of Top Marketing and Sales Executives in Business-to-Business Markets: A Social Network Perspective (Record no. 48890)

MARC details
000 -LEADER
fixed length control field nam a22 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180115175031.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180115b xxu||||| |||| 00| 0 eng d
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Wang, Rui
9 (RLIN) 29202
245 ## - TITLE STATEMENT
Title Mobility of Top Marketing and Sales Executives in Business-to-Business Markets: A Social Network Perspective
300 ## - PHYSICAL DESCRIPTION
Extent 650-670. p.
520 ## - SUMMARY, ETC.
Summary, etc In business-to-business markets, top marketing and sales executives (TMSEs) have considerable influence on their organizations’ customer strategies. When TMSEs switch firms, a pattern of informal organizational connections results; this pattern reflects the flow of information and knowledge among firms and creates managerial social capital in the process. To model this information flow, the current study considers information reach and richness, conceptualized according to the network position (i.e., centrality and brokerage) of the firm in the TMSE mobility network, which can be constructed by tracing executive movements through the work experience records of TMSEs in an industry. TMSE tenure (i.e., time with the firm) and firm market orientation constitute critical moderators, which capture motivation and ability at the individual and firm level, respectively. Data from the semiconductor industry and a model that corrects for unobserved heterogeneity and endogeneity suggest that managerial social capital enhances firm performance; however, TMSE tenure and firm market orientation are essential for absorbing the benefits of managerial social capital.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term chief marketing officer tenure
Uncontrolled term executive affiliations
Uncontrolled term managerial social capital
Uncontrolled term motivation–ability
Uncontrolled term social network
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Gupta, Aditya
9 (RLIN) 29203
Personal name Grewal, Rajdeep
9 (RLIN) 29204
773 0# - HOST ITEM ENTRY
Host Biblionumber 29534
Host Itemnumber 66987
Main entry heading ERDEN, TULIN
Other item identifier 5557769
Title JOURNAL OF MARKETING RESEARCH
International Standard Serial Number 0022-2437
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Journal Article
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from
    Dewey Decimal Classification     Main Library Main Library 15/01/2018   Vol 74, No 4/ 5557769JA10 5557769JA10 15/01/2018 15/01/2018

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