Investor-centric strategies for Indian mutual fund industry: inferring from the behavior of individual investors (Record no. 49067)
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| 000 -LEADER | |
|---|---|
| fixed length control field | nam a22 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180129161335.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180129b xxu||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Saji, T. G. |
| 9 (RLIN) | 29689 |
| 245 ## - TITLE STATEMENT | |
| Title | Investor-centric strategies for Indian mutual fund industry: inferring from the behavior of individual investors |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 209 - 228 p. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | This research proposes a roadmap for investor-centric strategies to mutual fund firms in India for expanding their client base consists of current and potential investors. Based on the responses of 800 investors collected under a perception survey, using discriminant function analysis, the study works out the sustainable marketing mix variables that impel innovation in product design and distribution for Indian mutual fund industry. The study suggests the revision of prevailing investor strategies profiling with novel products of fewer risks, better governance and regulations, speedy and efficient grievance redressal and professionalism in investor services can impart market dynamism to mutual fund instruments in Indian context. However, the post-investment behavioral paralytics like disposition effect, cognitive dissonance and herd behavior are much critical in determining the strategic effects. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Investment decisions |
| Uncontrolled term | Mutual funds |
| Uncontrolled term | Factor loadings |
| Uncontrolled term | Discriminant function |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Nair, Ratheesh K. |
| 9 (RLIN) | 29690 |
| 773 0# - HOST ITEM ENTRY | |
| Host Biblionumber | 29297 |
| Host Itemnumber | 67524 |
| Main entry heading | CHAKRABARTI, BHASKAR |
| Place, publisher, and date of publication | INDIAN INSTITUTE OF MANAGEMENT CALCUTTA CALCUTTA |
| Other item identifier | 5557939 |
| Title | DECISION |
| International Standard Serial Number | 0304-0941 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Journal Article |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Main Library | Main Library | 29/01/2018 | Vol 44, No 3/ 5557939JA4 | 5557939JA4 | 29/01/2018 | 29/01/2018 |