IES Management College And Research Centre

Application of RIDIT Analysis in Prioritizing Perceived Service Quality Dimensions of Management Graduates in Indian Universities (Record no. 49435)

MARC details
000 -LEADER
fixed length control field nam a22 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180321183823.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180321b xxu||||| |||| 00| 0 eng d
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Pathak, Vivek Kumar
9 (RLIN) 30722
245 ## - TITLE STATEMENT
Title Application of RIDIT Analysis in Prioritizing Perceived Service Quality Dimensions of Management Graduates in Indian Universities
300 ## - PHYSICAL DESCRIPTION
Extent 23-35 p.
520 ## - SUMMARY, ETC.
Summary, etc The transformations in the present socioeconomic situation have compelled the management education in the higher-education sector to behave as a business entity. They are required to focus more on delivering superior quality of educational services to the students. The universities are forced to recognize and give emphasis to the factors which are influencing students' satisfaction and their future behavioural intentions. Based on these prevailing facts, the present study tried to explore the various dimensions of service quality as perceived by the management graduates of public universities. Further, the study attempted to prioritize the dimensions along with their items to draw meaningful conclusions for the management education sector. The study analyzed survey responses of 401 management graduates using factor analysis in order to diagnose the underlying relationships between the questionnaire items. These resulted in formation of related groups by the items and were named according to their collective characteristics. The study also employed the RIDIT analysis methodology independently to establish the relative importance of each item to the management graduates who participated in the survey. Based on the RIDIT analysis results, a priority ranking was allotted to each individual item. An analysis interpretation was then carried out to find out the extent to which the items grouped into each particular factor tended to have low or high priority rankings. The results of the study may be obliging to the university managers, particularly in a management education setting, to focus their strategies and plan their efforts in line with the findings to gain superior students'/graduates' satisfaction and favourable future behavioural intentions.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Perceived Service Quality,
Uncontrolled term Management Education,
Uncontrolled term Higher Education,
Uncontrolled term RIDIT Analysis,
Uncontrolled term India
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ashim Kumar Das,
9 (RLIN) 30723
Personal name Panda, Rajeev Kumar
9 (RLIN) 30724
773 0# - HOST ITEM ENTRY
Host Biblionumber 30302
Host Itemnumber 69799
Main entry heading GILANI, MEENAKSHI
Place, publisher, and date of publication INDIAN JOURNAL OF MARKETING 2012 NEW DELHI
Other item identifier 5558436
Title INDIAN JOURNAL OF MARKETING
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Journal Article
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from
    Dewey Decimal Classification     Main Library Main Library 21/03/2018   Vol 48, No 2/ 5558436JA2 5558436JA2 21/03/2018 21/03/2018

Circulation Timings: Monday to Saturday: 8:30 AM to 9:30 PM | Sundays/Bank Holiday during Examination Period: 10:00 AM to 6:00 PM