IES Management College And Research Centre

Brand Care Medical Advertising & Consultancy Ltd. Objectives: 1. A comprehensive study of online knowledge sharing platform for doctors and their enrollment & engagement on social media. 2. Analysis of Brand Communication for Hepatology, Hypertension, Urology therapies. 3. Market Research project based KOL interviews. (Record no. 49541)

MARC details
000 -LEADER
fixed length control field nam a22 7a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180406b xxu||||| |||| 00| 0 eng d
100 ## - MAIN ENTRY--PERSONAL NAME
AUTHOR Navghare, Vaidehi
9 (RLIN) 30999
245 ## - TITLE STATEMENT
Title Brand Care Medical Advertising & Consultancy Ltd. Objectives: 1. A comprehensive study of online knowledge sharing platform for doctors and their enrollment & engagement on social media. 2. Analysis of Brand Communication for Hepatology, Hypertension, Urology therapies. 3. Market Research project based KOL interviews.
250 ## - EDITION STATEMENT
Edition statement PM-16-13
Remainder of edition statement 2016-2018
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Mumbai
Name of publisher, distributor, etc IES's Management College and Research Centre
Date of publication, distribution, etc April 2017
300 ## - PHYSICAL DESCRIPTION
Accompanying material Summer project CD
500 ## - GENERAL NOTE
General note Name of the Guide: Prof. Neeraj Dixit
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brand Care Medical Advertising & Consultancy Ltd. Objectives: 1. A comprehensive study of online knowledge sharing platform for doctors and their enrollment & engagement on social media. 2. Analysis of Brand Communication for Hepatology, Hypertension, Urology therapies. 3. Market Research project based KOL interviews.
9 (RLIN) 31000
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Summer Projects on CDs
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from
    Dewey Decimal Classification   Not For Loan   Main Library Main Library 06/04/2018   Sum-1341/PM/2016-2018/6661341 6661341 06/04/2018 06/04/2018

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