IES Management College And Research Centre

Ranking Operational Causes of Bullwhip Effect in Supply Chain Using AHP: Perception of Managers in FMCG Sector (Record no. 49999)

MARC details
000 -LEADER
fixed length control field 02761nam a2200217 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180622165317.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180622b ||||| |||| 00| 0 eng d
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Khan, Maaz Hasan
9 (RLIN) 31849
245 ## - TITLE STATEMENT
Title Ranking Operational Causes of Bullwhip Effect in Supply Chain Using AHP: Perception of Managers in FMCG Sector
300 ## - PHYSICAL DESCRIPTION
Extent 79-90 P.
520 ## - SUMMARY, ETC.
Summary, etc Bullwhip effect (BWE), which refers to the phenomenon wherein the variance in demand orders increases as one moves up the supply chain (SC), has been a source of concern for most of the SC managers as it has serious implications in the SC. Problems can vary from inefficient ordering and inventory policies (IP) to higher total cost of SC with extreme cases of stock-out and disruptions in the SC. The literature on this topic suggests various factors which cause BWE and these have further been divided into two broad groups, namely, “operational causes” and “behavioural causes.” This study focuses on the operational factors identified through the survey of literature from 1990 to 2013 and suggests 18 factors which contribute to the BWE. Further, from an analysis of literature, based on a number of articles and their citations, and responses from field experts through a questionnaire, a refined list of seven factors has been taken up for the study. These factors have been ranked using the “analytical hierarchy process” (AHP). The ranking is based on pairwise comparisons based on the perception of the SC managers in the manufacturing sector in north India.<br/><br/>The article is divided into five sections. The first section deals with the introduction and identification of the BWE. The second section identifies the various factors which cause this effect under the two broad categories, namely, the operational and behavioural factors. The third section discusses AHP and the methodology used in the article to rank the operational factors. The fourth section presents the results in a tabular and graphical form. Order batching (OB) is found to be the biggest contributor of BWE in manufacturing sector in the aforementioned region followed by demand signal processing (DSP), lead time (LT), IP, price fluctuation (PF), lack of trust (LOT), and number of echelons (NOE). The fifth and final section undertakes a discussion and presents guidelines for future research.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Bullwhip effect
Uncontrolled term supply chain
Uncontrolled term analytical hierarchy process
Uncontrolled term operational causes
Uncontrolled term behavioural causes
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ahmad, Salma
9 (RLIN) 31850
773 0# - HOST ITEM ENTRY
Host Biblionumber 49815
Host Itemnumber 65544
Main entry heading Raina, Roshan
Place, publisher, and date of publication INDIAN INSTITUTE OF MANAGEMENT LUCKNOW
Other item identifier 5557035
Title Metamorphosis : A Journal 0f Management Research Vol 15
International Standard Book Number 0972-6225
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Journal Article
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from
    Dewey Decimal Classification     Main Library Main Library 22/06/2018   Vol 15, No 2 / 5557035JA2 5557035JA2 22/06/2018 22/06/2018

Circulation Timings: Monday to Saturday: 8:30 AM to 9:30 PM | Sundays/Bank Holiday during Examination Period: 10:00 AM to 6:00 PM