The IUP Journal of Brand Management Vol 8(VIII) (Record no. 50130)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00584 a2200217 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180704183750.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130228b xxu||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Murthy, E. N |
| 9 (RLIN) | 7254 |
| 110 ## - MAIN ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | IUP Publication. |
| 9 (RLIN) | 31721 |
| 245 ## - TITLE STATEMENT | |
| Title | The IUP Journal of Brand Management Vol 8(VIII) |
| Remainder of title | 2011 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | IUP PUBLICATION |
| Place of publication, distribution, etc | HYDERABAD |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | APROX 80 |
| 310 ## - CURRENT PUBLICATION FREQUENCY | |
| Current publication frequency | QUARTERLY |
| 362 ## - DATES OF PUBLICATION AND/OR SEQUENTIAL DESIGNATION | |
| Dates of publication and/or sequential designation | JULY 01ST 2012 |
| 500 ## - GENERAL NOTE | |
| General note | INDIAN JOURNAL |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Brand Management |
| Uncontrolled term | Marketing |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="http://www.iupindia.in">http://www.iupindia.in</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Journals-Bound volumes |
| Serial record | 1 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Main Library | Main Library | 04/07/2018 | Vol 8(VIII)/ BV-117 | BV-117 | 01/06/2019 | 04/07/2018 |