Driving digital strategy: a guide to reimagining your business (Record no. 50416)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02214 a2200181 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 181115b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781633692688 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.4012/Gup |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Gutpa, Sunil |
| 9 (RLIN) | 32421 |
| 245 ## - TITLE STATEMENT | |
| Title | Driving digital strategy: a guide to reimagining your business |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Boston, Massachusetts |
| Name of publisher, distributor, etc | Harvard Business Review Press |
| Date of publication, distribution, etc | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 266 |
| Other physical details | Hardbound |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | UBLICATION DATE: August 14, 2018<br/><br/>Digital transformation is no longer news--it's a necessity. Despite the widespread threat of disruption, many large companies in traditional industries have succeeded at digitizing their businesses in truly transformative ways. The "New York Times," formerly a bastion of traditional media, has created a thriving digital product behind a carefully designed paywall. Best Buy has transformed its business in the face of Amazon's threat. John Deere has formed a data-analysis arm to complement its farm-equipment business. And Goldman Sachs and many others are using digital technologies to reimagine their businesses. In "Driving Digital Strategy," Harvard Business School professor Sunil Gupta provides an actionable framework for following their lead. For over a decade, Gupta has studied digital transformation at "Fortune" 500 companies. He knows what works and what doesn't. Merely dabbling in digital or launching a small independent unit, which many companies do, will not bring success. Instead you need to fundamentally change the core of your business and ensure that your digital strategy touches all aspects of your organization: your business model, value chain, customer relationships, and company culture. Gupta covers each aspect in vivid detail while providing navigation tips and best practices along the way. Filled with rich and illuminating case studies of companies at the forefront of digital transformation, "Driving Digital Strategy" is the comprehensive guide you need to take full advantage of the limitless opportunities the digital age provides. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Digital Strategy, |
| 9 (RLIN) | 32422 |
| Topical term or geographic name as entry element | Business Strategy |
| 9 (RLIN) | 32423 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last borrowed | Cost, replacement price | Price effective from |
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| Dewey Decimal Classification | Main Library | Main Library | 15/11/2018 | Granth - Bill No. 454/Dt. 06-11-2018 | 1000.00 | 1 | 658.4012/Gup/36360 | 11136360 | 07/06/2022 | 23/02/2022 | 1250.00 | 15/11/2018 |