Do Franchisor and Franchisee Really Perceive Alike? Evidence from Indian Education Sector (Record no. 51034)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01640nam a22002297a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190130165326.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190130b ||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Savita, Ubba |
| 9 (RLIN) | 33113 |
| 245 ## - TITLE STATEMENT | |
| Title | Do Franchisor and Franchisee Really Perceive Alike? Evidence from Indian Education Sector |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1379–1395 p. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Franchisor–franchisee relationship has received little attention in literature in Indian context. Attempts have been made to find out the difference in the perceptions of franchisor and franchisee regarding various relationship issues: cooperation, loyalty and relationship quality (trust, commitment and satisfaction). Reviews state that franchisors and franchisees often tend to work for their own interests and forget the mutual benefits they can give to each other. T-test was employed to test the differences in the perceptions of franchisors and franchisees included in the study. A significant gap was found in the perceptions of franchisee and franchisor regarding issues pivotal for their relationship in Indian education sector. This article infers that such gaps are detrimental towards their relationship. Thus, it also suggests how these perception gaps can be minimized so that the relationship works well. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Franchisor, |
| Uncontrolled term | franchisee, |
| Uncontrolled term | cooperation, |
| Uncontrolled term | loyalty |
| Uncontrolled term | trust, |
| Uncontrolled term | commitment and satisfaction |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Sharma, Shruti |
| 9 (RLIN) | 33114 |
| 773 0# - HOST ITEM ENTRY | |
| Host Biblionumber | 29349 |
| Host Itemnumber | 73150 |
| Main entry heading | BANIK, ARINDAM |
| Place, publisher, and date of publication | NEW DELHI SAGE PUBLISHING PVT. LTD. |
| Other item identifier | 5559630 |
| Title | GLOBAL BUSINESS REVIEW |
| International Standard Serial Number | 0972-1509 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Journal Article |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Main Library | Main Library | 30/01/2019 | Vol 19, No 5/ 5559630JA15 | 5559630JA15 | 30/01/2019 | 30/01/2019 |