IES Management College And Research Centre

Teacher Proactivity Influencing Student Satisfaction and Loyalty Role of Job Crafting and Work Engagement (Record no. 51075)

MARC details
000 -LEADER
fixed length control field 02934nam a2200205 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190307164329.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190307b ||||| |||| 00| 0 eng d
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Zahoor, Adil
9 (RLIN) 33334
245 ## - TITLE STATEMENT
Title Teacher Proactivity Influencing Student Satisfaction and Loyalty Role of Job Crafting and Work Engagement
300 ## - PHYSICAL DESCRIPTION
Extent 125-138 p.
520 ## - SUMMARY, ETC.
Summary, etc During the recent past, various researchers have argued that educational institutions fall within the domain of service industry (Joseph & Beatriz, 1997, Journal of Marketing for Higher Education, 8(2), 1–13). Consequently, service marketers have placed unprecedented attention on education sector to explore the marketing aspect of academic institutions. Furthermore, because of intensifying global competition and increasing cost of education, academic institutions are placing additional emphasis on student-related outcomes rather than merely concentrating on the skills and abilities of their graduates.<br/><br/>In this backdrop, this study investigates the hitherto unexplored antecedents of two significant student-related outcomes (student satisfaction and loyalty), that is, proactive personality of teachers. The study also provides a possible explanation of this relationship through the mediating role of job crafting and work engagement. This would help academicians to develop broader insights into the domain of antecedents of positive student experiences.<br/><br/>Dyads of 159 teachers from 20 universities in India were created and responses were collected on job crafting and work engagement (self-ratings) and proactive personality (peer-ratings) using a structured questionnaire. About 608 students were approached from the same universities to collect data regarding their satisfaction and loyalty. The sample universities included both central and state universities. All constructs were measured using previously developed scales. The hypothesized relationships were tested in AMOS 20 using structural equation modeling.<br/><br/>The results evidenced a significant positive influence of teacher proactivity on student satisfaction and their loyalty. Also, job crafting and work engagement are found to significantly and sequentially mediate the relationship between teacher proactivity and student outcomes. Therefore, academic practitioners are required to place additional emphasis on proactivity of the teaching staff so as to result in positive student service experience. It is suggested that the selection and recruitment process of teaching faculty be redesigned to identify proactivity of prospective teachers.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Higher Education,
Uncontrolled term Job Crafting,
Uncontrolled term Proactive Personality,
Uncontrolled term Student Satisfaction and Loyalty,
Uncontrolled term Work Engagement
773 0# - HOST ITEM ENTRY
Host Biblionumber 29959
Host Itemnumber 73149
Main entry heading BANDOPADHYAY, TATHAGATA
Place, publisher, and date of publication IIM AHMEDABAD
Other item identifier 5559629
Title VIKALPA:THE JOURNAL OF DECISION MAKERS
International Standard Serial Number 0256-0909
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Journal Article
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from
    Dewey Decimal Classification     Main Library Main Library 07/03/2019   Vol 43, Issue 3/ 5559629JA1 5559629JA1 07/03/2019 07/03/2019

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