The impact of internet advertising on consumer behaviour (Record no. 52285)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00474npc a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190726s9999||||xx | und|| |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Manish Koravat |
| 245 #4 - TITLE STATEMENT | |
| Title | The impact of internet advertising on consumer behaviour |
| 250 ## - EDITION STATEMENT | |
| Edition statement | MM-16-9 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Mumbai |
| Name of publisher, distributor, etc | IES Management College and Research Centre |
| Date of publication, distribution, etc | Nov-18 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Accompanying material | yes |
| 500 ## - GENERAL NOTE | |
| General note | Prof. Neeraj Dixit |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | "Internet advertising, consumer behaviour" |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Project Report |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Library | Main Library | 26/07/2019 | MMM/15-18/4442608 | 4442608 | 26/07/2019 | 26/07/2019 |