Is It the Message or the Medium? Relational Management during Crisis through Blogs, Facebook and Corporate Websites (Record no. 52397)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01749nam a2200193 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190808181045.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190808b ||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kulkarni, Vaibhavi |
| 9 (RLIN) | 34134 |
| 245 ## - TITLE STATEMENT | |
| Title | Is It the Message or the Medium? Relational Management during Crisis through Blogs, Facebook and Corporate Websites |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 743–756 p. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | This is a quasi-experimental study comparing three modes of communication during crisis to examine whether they lead to differences in perception of relational maintenance. Crisis communication by an airline company was marginally modified to mask the organization’s identity, following which participants were exposed to crisis communication through a Facebook page (n = 47), corporate blog entry (n = 58) or corporate media release (n = 50). Contrary to the existing literature, the study did not find any significant differences based on participants’ exposure to different mediums. However, participants relying on Facebook for information about the crisis reported a better understanding of the crisis. The study underscores the importance of perceived user control and familiarity with the medium in determining stakeholder perceptions. It also calls for additional empirical studies to investigate the effectiveness of social media vis-à-vis conventional communication routes, especially when the same information is presented through different |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Crisis management |
| Uncontrolled term | Social media, |
| -- | Blogs |
| -- | |
| Uncontrolled term | Relational maintenance |
| Uncontrolled term | Online communication |
| 773 0# - HOST ITEM ENTRY | |
| Host Biblionumber | 29349 |
| Host Itemnumber | 75297 |
| Main entry heading | BANIK, ARINDAM |
| Place, publisher, and date of publication | NEW DELHI SAGE PUBLISHING PVT. LTD. |
| Other item identifier | 55510583 |
| Title | GLOBAL BUSINESS REVIEW |
| International Standard Serial Number | 0972-1509 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Journal Article |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Main Library | Main Library | 08/08/2019 | Vol 20, No 3/ 55510583JA10 | 55510583JA10 | 08/08/2019 | 08/08/2019 |