Creating a model of Destination image using structural equation modeling (Record no. 52699)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01513nam a2200169 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20191003153326.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 191003b ||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Shakar, Shabari R. |
| 9 (RLIN) | 34786 |
| 245 ## - TITLE STATEMENT | |
| Title | Creating a model of Destination image using structural equation modeling |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 7-25 p. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Destination image is highly researched area in research tourism management and research. With fierce competition in global tourism scenario, it is important for the destination marketer business and governments to investigate opportunities for (re)branding their destinations not only to compete but also to create lucrative outcomes through various possibilities the paper is part of big research on destination image and intend to explore a model which consist of destination personality destination image (cognitive and effective ) tourist behavior. Data was collected from 448 tourist through a structured questionnaire., and structural equation modeling of AMOS was employed to derive the model and validate the same. The study investigated and found destination personality on destination image and how destination personality impact tourist behavior. The result have significant importance on academic research and offer intriguing managerial suggestions to the tourism industry. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Destination image |
| Uncontrolled term | tourist behavior |
| 773 0# - HOST ITEM ENTRY | |
| Host Biblionumber | 30415 |
| Host Itemnumber | 76969 |
| Main entry heading | MURTHY, E N |
| Place, publisher, and date of publication | IUP PUBLICATION HYDERABAD |
| Other item identifier | 55510922 |
| Title | BRAND MANAGEMENT |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Journal Article |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Main Library | Main Library | 03/10/2019 | Vol 16, No 3/ 55510922JA1 | 55510922JA1 | 03/10/2019 | 03/10/2019 |