IES Management College And Research Centre

Testing the Effect of Business-level Strategy on Performance of Hotels (Record no. 53217)

MARC details
000 -LEADER
fixed length control field 01630nam a2200181 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20191213134754.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 191213b ||||| |||| 00| 0 eng d
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gorondutse, ,Abdullahi Hassan
9 (RLIN) 35358
245 ## - TITLE STATEMENT
Title Testing the Effect of Business-level Strategy on Performance of Hotels
300 ## - PHYSICAL DESCRIPTION
Extent 1141-1152 p.
520 ## - SUMMARY, ETC.
Summary, etc This study examines the effect of business-level strategy on performance. Past literature indicates that few studies were done to examine the effect of business-level strategy in the hotel industry. Specifically, numerous previous researches focused on banking and manufacturing industries in developed countries. For that reason, to explore our understanding in this area, the present study was conducted in the Nigerian hotel industry. The data were collected using a survey designed from 83 owners/managers of hotels in Kano, Northwest of Nigeria, using appropriate sampling techniques. The data were analysed with 58 valid responses using SPSS and partial least square (PLS) techniques. The findings indicate a surprising result that cost leadership is not statistically significant on performance. Moreover, the differentiation strategy is significantly related to hotels’ performance. Based on these findings, theoretical and practical implications and future research suggestions were discussed.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Business-level strategy
Uncontrolled term performance,
-- hotels,
-- testing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hilman, Haim
9 (RLIN) 35359
773 0# - HOST ITEM ENTRY
Host Biblionumber 29349
Host Itemnumber 77622
Main entry heading BANIK, ARINDAM
Place, publisher, and date of publication NEW DELHI SAGE PUBLISHING PVT. LTD.
Other item identifier 55511230
Title GLOBAL BUSINESS REVIEW
International Standard Serial Number 0972-1509
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Journal Article
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from
    Dewey Decimal Classification     Main Library Main Library 13/12/2019   Vol 20, No 5/ 55511230JA3 55511230JA3 13/12/2019 13/12/2019

Circulation Timings: Monday to Saturday: 8:30 AM to 9:30 PM | Sundays/Bank Holiday during Examination Period: 10:00 AM to 6:00 PM