IES Management College And Research Centre

Business Excellence Framework as a Competitive Advantage: The Case of Max Group (Record no. 53313)

MARC details
000 -LEADER
fixed length control field 01722nam a2200229 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200107182754.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kumar, Rohit
9 (RLIN) 35620
245 ## - TITLE STATEMENT
Title Business Excellence Framework as a Competitive Advantage: The Case of Max Group
300 ## - PHYSICAL DESCRIPTION
Extent 47-60 p.
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title The IUP Journal of Management Case Studies
Volume number/sequential designation XIX (4).
9 (RLIN) 35621
520 ## - SUMMARY, ETC.
Summary, etc The case describes in detail how the Max Performance Excellence Framework (MPEF) was the fulcrum for the success of the Max Group at large and how it helped them gain a competitive advantage. Riding on a surge in growth due to the liberalization policies of the Indian Government, the Max Group became one of the leading players in various businesses by the turn of the 21st century. Placing service excellence at the very core of its value proposition, the Max Group propelled itself into a customer-centric group through its focus on implementing the MPEF. The case examines how the Max Group found unique ways to engage and keep customers satisfied and loyal through service excellence. The case lists the key aspects of both the business excellence framework and Max Quality System. It also analyses the future challenges that the Group would have to meet while seeking to address the question of how the company would maintain its growth in an emerging market like India in the long term.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Max Quality System
Uncontrolled term business excellence
Uncontrolled term service excellence
Uncontrolled term strategy,
Uncontrolled term boardroom
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Dutta, Swarup Kumar
9 (RLIN) 35622
773 0# - HOST ITEM ENTRY
Host Biblionumber 30430
Host Itemnumber 77925
Main entry heading MURTHY, E N
Place, publisher, and date of publication IUP PUBLICATION HYDERABAD
Other item identifier 55511286
Title CASE FOLIO
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Management Cases
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from
    Dewey Decimal Classification     Main Library Main Library 06/01/2020   Vol 19, No 4/ 55511286JA4 55511286JA4 06/01/2020 06/01/2020

Circulation Timings: Monday to Saturday: 8:30 AM to 9:30 PM | Sundays/Bank Holiday during Examination Period: 10:00 AM to 6:00 PM