IES Management College And Research Centre

High performance pharma brand management - a proven path to all the success and money you will ever need in the most elite job of the pharma industry (Record no. 53545)

MARC details
000 -LEADER
fixed length control field 01908 a2200193 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220121135215.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220119b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-93-90976-70-6
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 615.068/Kha
Item number 38428
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Khandpekar, Manish
9 (RLIN) 36135
245 ## - TITLE STATEMENT
Title High performance pharma brand management - a proven path to all the success and money you will ever need in the most elite job of the pharma industry
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 2021
Name of publisher, distributor, etc BUUKS
Place of publication, distribution, etc Chennai
300 ## - PHYSICAL DESCRIPTION
Extent xxix, 337 p.
Other physical details Paper
520 ## - SUMMARY, ETC.
Summary, etc Pharma Brand Manager is the most elite and high paying job in the Indian Pharma Industry. A Brand Manager is also called the brain of the organization. The job comes with Prestige, Style, Respect, Money and Privilege.<br/><br/>This book is for:<br/><br/>Current pharma brand managers and above who want to improve and progress in their career and command money. Learn advanced foundation skills/strategies on: professionalism, branding, communications, creativity, field, promotional inputs, differentiation, moving up, metrics, brand plan, NPD, customer, money skills, strategy, expenses, tactics, etc. The MBA student who wants to become a brand manager and wants to learn the ways to prepare for it. Those B.Pharm students who are not aware of this career option, and also those who want to become a Pharma Brand Manager, but have not planned for it yet. The B.Pharm /Science graduate who has joined as Professional Service Representative and wants to become a brand manager. It is the most exhaustive book you will ever need as a brand manager. It contains only true case studies that will help you build your career. This book is a must have as a desktop reference. It will guide you throughout your journey in Pharma Brand Management.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Pharmaceutical Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Cost, replacement price Price effective from
    Dewey Decimal Classification     PHARMACEUTICAL MANAGEMENT(CUP /SH ) Main Library Main Library ON SHELF 19/01/2022 Amazon IN 3213/ 5-January-2022 0.00 2 2 615.068/ Kha/ 38428 11138428 28/02/2023 22/10/2022 499.00 19/01/2022

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