IES Management College And Research Centre

A Proposed Model for Factors Affecting Consumers ' Impulsive Buying Tendency in Shopping Malls (Record no. 54898)

MARC details
000 -LEADER
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003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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022 ## - INTERNATIONAL STANDARD SERIAL NUMBER
International Standard Serial Number 120-134
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Dr. Mohamed Ali Barakat
9 (RLIN) 38825
245 ## - TITLE STATEMENT
Title A Proposed Model for Factors Affecting Consumers ' Impulsive Buying Tendency in Shopping Malls
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc USA
Name of publisher, distributor, etc American Research Institute for Policy Development
Date of publication, distribution, etc January 2023
300 ## - PHYSICAL DESCRIPTION
Extent 120-134
520 ## - SUMMARY, ETC.
Summary, etc The main aim of this study is to build and test a model for factors affecting consumers' impulsive buying tendency in shopping malls. The sample size was 1380 Maadi city center visiting customers. The number of valid questionnaires was 1168. The response rate was 84.64%.Data was analyzed using SPSS.16 and Amos.18.This Study examined the relationship between consumers' personal traits, situational variables related to consumers, situational variables related to store, consumers' demographic characteristics and consumers' impulsive buying tendency. Results indicated that there is a significant and positive relationship between shyness, emotional stability, materialism, collectivism and impulsive buying tendency. Results indicated also that there is a significant and negative relationship between individualism and impulsive buying tendency. Results revealed that there is a significant and positive relationship between credit card use, time availability, shopping enjoyment and impulsive buying tendency. Results revealed too that there is a significant and positive relationship between store's sales promotions, store's sales associates and impulsive buying tendency. Results showed that women consumers have greater tendency to impulsive buying than men consumers, young consumers have greater tendency to impulsive buying than old consumers and high income consumers have greater tendency to impulsive buying than low income consumers.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Personal traits-situational factors related to consumers-situational factors related to store-demographic characteristics-impulsive buying
9 (RLIN) 38826
773 0# - HOST ITEM ENTRY
Host Biblionumber 53912
Host Itemnumber 82688
Main entry heading American Research Institute
Place, publisher, and date of publication American Research Institute 2022
Other item identifier 55513557
Title Journal of Marketing Management
International Standard Book Number 2333-6080
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Journals and Periodicals
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Serial Enumeration / chronology Total Checkouts Full call number Barcode Date last seen Price effective from
    Dewey Decimal Classification     Main Library Main Library 04/04/2024 MAGAZINE/MAR/Vol 11, No 1   MAGAZINE/MAR/Vol 11, No 1/55513557/JA10 55513557/JA10 04/04/2024 04/04/2024

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