MARC details
| 000 -LEADER |
|---|
| fixed length control field |
02242 a2200181 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
241010b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
978-93-532-8212-7 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.4052/Cha |
| Item number |
38711 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Chaudhary, Prashant |
| 9 (RLIN) |
39145 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Selling and negotiation skills: A pragmatic approach |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
New Delhi |
| Name of publisher, distributor, etc |
Sage Publications India Pvt. Ltd., |
| Date of publication, distribution, etc |
2019 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxiii, 264p. |
| Other physical details |
Paperback |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
List of Figures. List of Tables. Preface. Acknowledgements 1. Selling: Fundamentals and Modern Practices 2. Selling Process: Journey towards Closing the Deal 3. Fundamental Concepts, Types and Conceptual Instruments of Negotiation 4. Styles, Strategies and Tactics of Negotiation 5. Negotiation Process – Journey towards Agreement, Consensus and Collaboration 6. Dealing with ‘Difficult’ People and Situations. Index. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
This book is a complete guide to learning the critical selling and negotiation skills to gain a competitive edge in a challenging business environment.<br/><br/>The volume covers various negotiation approaches, strategies, tactics and styles that are adaptable and compatible with emerging business models and technologies. Businesses worldwide are adapting to changing consumer behaviour and focusing on more sustainable and future-ready selling and negotiation strategies. Richly illustrated with examples from diverse domains and real-life situations for an easy understanding of the subject, this book looks at<br/><br/>strategies, tactics and styles for negotiation and the tools or technologies used for effectively selling;<br/>business cases and scenarios that illustrate the direct application of concepts, making the book practical, accessible and relevant and<br/>customer-centric selling and negotiation strategies, processes and approaches.<br/>A valuable companion for students, teachers, research scholars and professionals working in sales, business and management, this revised edition will also be of interest to those working in the areas of global business and trade, international affairs, marketing and economics. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Selling,Negotiation in business |
| 9 (RLIN) |
39173 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Item type |
Book |
