Entry Topical Term

Number of records used in: 1

001 - CONTROL NUMBER

• control field: 25410

003 - CONTROL NUMBER IDENTIFIER

• control field: OSt

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20161210151602.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 161210|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: OSt
• Transcribing agency: OSt

150 ## - HEADING--TOPICAL TERM

• Topical term or geographic name as entry element: Marketing research

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (OSt): Dandwani, Namrata 25409, Improve market position of Amul Ice-cream in modern format stores and comparison with baskin robins and kwality walls, April 2014