IES Management College And Research Centre

Normal view MARC view

Datta, Hannes (Personal Name)

Preferred form: Datta, Hannes

Machine generated authority record.

Work cat.: (OSt): Datta, Hannes , How Well Does Consumer-Based Brand Equity Align with Sales-Based Brand Equity and Marketing-Mix Response?

Circulation Timings: Monday to Saturday: 8:30 AM to 9:30 PM | Sundays/Bank Holiday during Examination Period: 10:00 AM to 6:00 PM