IES Management College And Research Centre

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18 BRAND ASTRAS:USING BRAND ABILITIES AS WEAPONS FOR CRIPS BRAND BUILDING

By: Material type: TextTextPublication details: RESPONSE BOOKSA DIVISION OF SAGE PUBLICATION NEWDELHI 2003Description: 134ISBN:
  • 0-7619-9656-7
Subject(s): DDC classification:
  • 3101 658.827
Available additional physical forms:
  • 1
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Book Book Main Library 658.827 / JAG / 3101 (Browse shelf(Opens below)) Available 1113101
Total holds: 0

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