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Managerial Economics

By: Contributor(s): Publication details: Mcgraw-Hill Education ( India) Private Ltd. 2011 New DelhiEdition: 2Description: xxxii, 632 p. PaperISBN:
  • 978-0-07-107803-0
Subject(s): DDC classification:
  • 331.152/Gee/Cho
Available additional physical forms:
  • 91/ 8-OCTOBER-11 APNA BOOK SUPPLIERS
Contents:
PART 1: INTRODUCTION 1. Basic Concepts and Principles 2. Theory of Firm PART 2: THEORY OF DEMAND: CONSUMER BEHAVIOUR 3. Demand and Supply Analysis 4. Consumer Preferences and Choice 5. Elasticity of Demand 6. Demand Forecasting PART 3: THEORY OF PRODUCTION AND COST 7. Production Theory 8. Cost concepts PART 4: MARKET STRUCTURE AND MARKET MORPHOLOGY 9. Perfect Competition 10. Monopoly 11. Monopolistic Competition 12. Oligopoly 13. Choice Under Uncertainty and Game Theory PART 5: PRICING DECISIONS 14. Product Pricing 15. Input Pricing PART 6: MACROECONOMIC ASPECTS OF MANAGERIAL DECISIONS 16. National Income 17. Money Supply and Inflation 18. Business Cycles
Summary: This new and updated edition of the book builds upon the content of the previous editionand strengthens the coverage of macroeconomic aspects. With two new chapters, newcases, and exercises, it will now be more useful for the students of business management
List(s) this item appears in: Book Alert-February-2018
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Book Book Library Annexe -2 (6th Floor) 330.152/Gee/Gho/34628 (Browse shelf(Opens below)) Available 11134628
Book Book Library Annexe -2 (6th Floor) 330.152/Gee/Gho/34629 (Browse shelf(Opens below)) Available 11134629
Book Book Library Annexe -2 (6th Floor) 330.152/Gee/Gho/34630 (Browse shelf(Opens below)) Available 11134630
Book Book Library Annexe -2 (6th Floor) Text Book 331.152/ GEE/GHO/ 16574 (Browse shelf(Opens below)) Available 11116574
Reference Reference Main Library 330.152/Gee/Gho/34627 (Browse shelf(Opens below)) Not For Loan 11134627
Total holds: 0

PART 1: INTRODUCTION
1. Basic Concepts and Principles
2. Theory of Firm
PART 2: THEORY OF DEMAND: CONSUMER BEHAVIOUR
3. Demand and Supply Analysis
4. Consumer Preferences and Choice
5. Elasticity of Demand
6. Demand Forecasting
PART 3: THEORY OF PRODUCTION AND COST
7. Production Theory
8. Cost concepts
PART 4: MARKET STRUCTURE AND MARKET MORPHOLOGY
9. Perfect Competition
10. Monopoly
11. Monopolistic Competition
12. Oligopoly
13. Choice Under Uncertainty and Game Theory
PART 5: PRICING DECISIONS
14. Product Pricing
15. Input Pricing
PART 6: MACROECONOMIC ASPECTS OF MANAGERIAL DECISIONS
16. National Income
17. Money Supply and Inflation
18. Business Cycles

This new and updated edition of the book builds upon the content of the previous editionand strengthens the coverage of macroeconomic aspects. With two new chapters, newcases, and exercises, it will now be more useful for the students of business management

91/ 8-OCTOBER-11 APNA BOOK SUPPLIERS

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