ENTREPRENEUR DEVELOPMENT TANEJA, SATISH
Publication details: HIMALAYA PUBLISHING HOUSE 2010 MUMBAIDescription: 327 PAPERISBN:- 978-93-5097-199-4
- 338.04
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Book | Main Library | ENTREPRENE | 338.04/ TAN/ 19166 (Browse shelf(Opens below)) | Available | 11119166 | |||
Book | Main Library | ENTREPRENE | 338.04/ TAN/ 19167 (Browse shelf(Opens below)) | Available | 11119167 |
What is Entrepreneurship
Entrepreneurial Values and Attitudes
Creativity, Innovation and Idea Generation
Entrepreneural Motivation
Environmental Barriers
Women Entrepreneurship
Intrapreneurship
Stages for Starting a New Venture
Franchising
Entrepreneurial Buy-Ins
Marketing Concepts for Entrepreneurs
Operations Management
Financial Management
Sources of Finance
Human Resource Management and Legal Aspects
Intellectual Property Rights
Problems of New Ventures
Institutional Support For New Ventures
Integrated Case Study-1
Integrated Case Study-2
Integrated Case Study-3
Integrated Case Study-4
Integrated Case Study-5
Success Stories
Feasibility Report-1
Feasibility Report-2
Bibliography
Entrepreneur is presently at the crest of popularity. In India a large number of people are seeking entrepreneurship as career option. Increasing number of eructated youth, are getting attracted towards entrepreneurship and are setting up their business ventures. The management schools have also focused their attention to entrepreneurship and the art of creating a new venture.
The management studies should realize that in this dynamic, fast changing and competitive environment the corporate organization are looking for business leaders rather then manager of yore years. The managers have to train themselves as `Intrapreneurs`-Entrepreneurs within the constraint of the organizations. Hence, there is a full chapter on Corporate Entrepreneurship.
"Intellectual Property Rights" Knowledge of intellectual property rights has become essential for all entrepreneurs marks, Geographical indicators and copy rights. It will assist the entrepreneurs in being on the right side of the law and developing IPR strategies for their ventures.
The chapter on "Barriers to Entrepreneurship" includes barriers to specific groups particularly `women` and Minorities.
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