ENTREPRENEURSHIP
Analytics: Show analyticsPublication details: MCGRAWHILL 2013 NEW DELHIDescription: 712 P. PAPERISBN:- 978-1-900163-5
- 338.04
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|
Reference
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Main Library | REF | 338.04/ HIS/ 19775 (Browse shelf(Opens below)) | Not For Loan | 11119775 | |||
Book
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Main Library | 338.04/ HIS/ 19776 (Browse shelf(Opens below)) | Available | 11119776 |
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| 338.04/ BOP/ 19316 ENTREPRENEURSHIP DEVELOPMENT & PROJECT MANAGEMENT | 338.04 / DES / 1865 DYNAMICS OF ENTREPRENEURIAL DEVELOPMENT AND MANAGEMENT | 338.04/ DES/ 19130 SMALL-SCALE INDUSTRIES AND ENTREPRENEURSHIP | 338.04/ HIS/ 19775 ENTREPRENEURSHIP | 338.04/LAN/ 16824 ENTREPRENEURSHIP: | 338.0954 / CHA / 12737 INDUSTRY AND INFRASTRUCTURE DEVELOPMENT IN INDIA SINCE 1947: | 338.0954 / THE / 2355 SURVEY OF INDIAN INDUSTRY 1999: |
Part I: The Entrepreneurial Perspective
Chapter 1 Entrepreneurship and the Entrepreneurial Mind-Set
Chapter 2 Entrepreneurial Intentions and Corporate Entrepreneurship
Chapter 3 Entrepreneurial Strategy: Generating and Exploiting New Entries
Part II: From Idea to Opportunity
Chapter 4 Creativity and the Business Idea
Chapter 5 Identifying and Analyzing Domestic and International Opportunities
Chapter 6 Protecting the Idea and Other Legal Issues for the Entrepreneur
Part III: From the Opportunity to the Business Plan
Chapter 7 The Business Plan: Creating and Starting the Venture
Chapter 8 The Marketing Plan
Chapter 9 The Organizational Plan
Chapter 10 The Financial Plan
Part IV: From the Business Plan to Funding the Venture
Chapter 11 Sources of Capital
Chapter 12 Informal Risk Capital, Venture Capital, and Going Public
Part V: From Funding the Venture to Launching, Growing and Ending the New Venture
Chapter 13 Strategies for Growth and Managing the Implication of Growth
Chapter 14 Accessing Resources for Growth from External Sources
Chapter 15 Succession Planning and Strategies for Harvesting and Ending the Venture
Part VI: Cases
Case 1 – Turner Test Prep Co.
Case 2 – Jim Boothe, Inventor—New
Case 3 – Monroe Lock and Security Systems
Case 4 – Beijing Sammie's
Case 5 – “Mamma Mia!” The Little Show That Could!
Case 6 – Bizland, Inc.
Case 7 – The Beach Carrier
Case 8 – Gourmet To Go
Case 9 – Intervala D.O.O. Koper – Victory Sailmakers
Case 10 – The Gril-Kleen Corporation
Case 11 – The Winslow Clock Company
Case 12 – Neomed Technologies
Case 13 – Rug Bug Corporation
Case 14 – Nature Bros. Ltd; The Spice of Life
Case 15 – Amy's Bread—New
Case 16 – Oklahoma National Bank
Case 17 – Datavantage Corporation
Case 18 – Dual Pane Company
Case 19 – Top Human Technology Limited
The 8th Edition of Entrepreneurship, by Robert Hisrich, Michael Peters, and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of ‘how to' embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts.
The superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today's entrepreneurial challenges. From Bob Hisrich's expertise in global entrepreneurship to Mike Peter's background as a both a real-life entrepreneur and academic to Dean Shepherd's current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice.
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