THE IMPORTANCE OF THE RAW IDEA IN INNOVATION: TESTING THE SOW'S EAR HYPOTHESIS KORNISH, LAURA J.
Material type: TextPublication details: CHICAGO AMERICAN MARKETING ASSOCIATION FEBRUARY 2014Description: 14-26 PAPERSubject(s):Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
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Journal Article | Main Library | VOL. 51, NO. 1/5552418JA2 (Browse shelf(Opens below)) | Available | 5552418JA2 |
Total holds: 0
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