MANAGERIAL ECONOMICS LILA J. TRUETT AND DALE B. TRUETT ANALYSIS, PROBLEMS, CASES
Publication details: NEW DELHI JOHN WILEY INDIA PRIVATE LTD 2011Edition: 8Description: 768 P. PAPERISBN:- 9788126512539
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Part I The Firm And Its Environment · Introduction, Basic Principles, and Methodology · Revenue of the Firm · Demand Analysis and Estimation · Economic Forecasting Part II Production, Cost, And Profit Maximization · Production Analysis · Cost of Production · Profit Analysis of the Firm Part III Markets And The Behavior Of The Firm · Perfect Competition and Monopoly: The Limiting Cases · Monopolistic Competition and Oligopoly · Games, Information, and Strategy · Topics in Pricing and Profit Analysis · Factor Markets and Profit-Maximizing Employment of Variable Inputs Part IV Analysis Of Project Decisions · Fundamentals of Project Evaluation · Risk in Project Analysis Part V The Firm And The Public Sector · Economics of Public Sector Decisions · Legal and Regulatory Environment of the Firm Appendix A Mathematical Appendix Appendix B Interest Factor Tables Appendix C Answers To Selected Odd-Numbered Problems Glossary Index
This book shows how to use economic analysis to solve problems and make effective decisions in the complex world of business. The highly successful problem-solving approach, clear and accurate presentation of economic theory, and outstanding cases combine to make the best presentation of managerial economics yet.
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