PERCEPTION OF THE RETAILERS TOWARDS MARKETING MIX STRATEGIES: AN EMPIRICAL CASE STUDY ON THE SOFT DRINK MARKET IN VISAKHAPATNAM KOTNI, V.V. DEVI PRASAD
Material type:
TextAnalytics: Show analyticsPublication details: NEW DELHI SATYA GILANI ON BEHALF OF ASSOCIATED MANAGEMENT CONSULTANTS (P) LTD., JUNE 2014Description: 24-36Subject(s):
In:
GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETING
In:
Indian Journal of Marketing Vol 44
| Item type | Current library | Call number | Vol info | Status | Notes | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|---|
Management Cases
|
Main Library | VOL. 44, NO. 6/5552586CSD (Browse shelf(Opens below)) | Available | 5552586CSD | |||||
Journals and Periodicals
|
Main Library On Display | JOURNAL/MAR/Vol 44, No 6/5552586 (Browse shelf(Opens below)) | Vol 44, No 6 (01/07/2014) | Not for loan | JUNE 2014 | 5552586 |
Total holds: 0
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