From the Inside Flap
The Asian economic crisis of 1997/98 effectively put the normal evolution of management thinking on hold. Asian corporations adopted a survival mode, while other regions forged ahead, embracing new approaches such as the Balanced Scorecard. As Asian organizations emerged from the crisis, they found themselves facing severe competitive pressures as a result of globalization, increased deregulation, and technological advances. Today, increasing market share within Asian countries is a strategic priority within a host of non–Asian corporations. Not only are local companies tasked with defending local markets, but the same market forces also provide opportunities for them to make strategic inroads into other regions.
Throughout the world, increasing numbers of organizations hold that the most powerful framework for articulating, communicating, implementing, monitoring, and modifying strategy is the Balanced Scorecard. The Balanced Scorecard Management System has evolved from a simple management system to a fully–fledged framework for creating a strategy–focused organization. Remarkably popular in North America, Europe and Australasia, it is quickly growing in importance within Asia. This book provides a step–by step best practice guide in using this remarkable framework based on the authors’ observations of global best practice and experienced gained through consulting within over 60 Asia–based scorecard implementations.

Key features include:

Analysis of how the scorecard is developing in Asia
Numerous case studies and interviews with thought leaders from the region
Exclusive survey of corporate experience and input from regional and global subject experts.
Succeeding with the Balanced Scorecard provides a practical overview of how Asian companies are successfully implementing balanced scorecards.
From the Back Cover
The Balanced Scorecard Management System has evolved from a simple management system to afully–fledged framework for creating a strategy–focused organization. Remarkably popular in North America, Europe and Australasia, it is quickly growing in importance within Asia. This book provides a practical overview of how Asian companies are implementing balanced scorecards. In addition to over 15 case studies, the work benefits from an exclusive survey of corporate experience and input from regional and global subject experts.