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How to turn customer service into customer sales. attracting new customers training and motivating staff turning complaints into orders Bernard Katz

By: Material type: TextTextPublication details: Jaico Publishing House New Delhi 2002Description: 168 p. HardISBN:
  • 9788172248246
Subject(s): DDC classification:
  • 658.812
Contents:
168 pages : illustrations ; 24 cm Contents: Planning for customer service -- The marketing context -- Customer expectations of service -- Staff management and training -- Creating and maintaining good customer relations -- Dealing with the customer -- Good and bad communication -- Using the telephone -- Face to face -- Turning complaints into orders -- Troubleshooting.
Summary: How to turn customer service into customer sales is a complete, practical handbook for achieving excellence in customer service. It provides easy-o-follow, step-by-step procedures for all the necessities of a successful customer relations program: research, hiring, training, executing, and follow-up. Entire chapters are devoted to the special skills of listening, telemarketing, face-to-face selling, and handling objections.
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Holdings
Item type Current library Collection Call number Status Notes Date due Barcode Item holds
Book Book Library Annexe REFERENCE 658.812/Kat/ 27807 (Browse shelf(Opens below)) In transit from Main Library to Library Annexe since 22/09/2015 Not For Loan Reference 11127807
Book Book Library Annexe CUSTOMER R 658.812 /Kat/ 27808 (Browse shelf(Opens below)) Available Customer Relationship Management 11127808
Book Book Library Annexe CUSTOMER R 658.812/ Kat/ 27809 (Browse shelf(Opens below)) Available Customer Relationship Management 11127809
Book Book Library Annexe CUSTOMER R 658.812/ Kat/ 27810 (Browse shelf(Opens below)) Available Customer Relationship Management 11127810
Book Book Library Annexe CUSTOMER R 658.812/ Kat/ 27811 (Browse shelf(Opens below)) Available Customer Relationship Management 11127811
Total holds: 0

168 pages : illustrations ; 24 cm
Contents: Planning for customer service --
The marketing context --
Customer expectations of service --
Staff management and training --
Creating and maintaining good customer relations --
Dealing with the customer --
Good and bad communication --
Using the telephone --
Face to face --
Turning complaints into orders --
Troubleshooting.

How to turn customer service into customer sales is a complete, practical handbook for achieving excellence in customer service. It provides easy-o-follow, step-by-step procedures for all the necessities of a successful customer relations program: research, hiring, training, executing, and follow-up. Entire chapters are devoted to the special skills of listening, telemarketing, face-to-face selling, and handling objections.

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