IES Management College And Research Centre

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Strategic management and business policy

By: Publication details: Mcgraw Hill education Private Limited 2008 New DelhiEdition: 3Description: 698 P. PaperISBN:
  • 978-0-07-026362-8
Subject(s): DDC classification:
  • 658.4012
Contents:
PART I: AN OVERVIEW OF STRATEGIC MANAGEMENT AND BUSINESS POLICY Chapter1. Introduction to Strategic Management And Business Policy PART II: ESTABLISHMENT OF STRATEGIC INTENT Chapter2: Hierarchy of Strategic Intent PART III: STRATEGY FORMULATION Chapter3. Environmental Appraisal Chapter4. Organisational Appraisal Chapter5. Corporate-Level Strategies: Concentration, Integration, and Diversification Chapter6. Corporate-Level Strategies: Internationalization, Cooperation, and Digitalization Chapter7. Corporate-Level Strategies: Stability, Retrenchment and Restructuring Chapter8. Business-Level Strategies Chapter9. Strategic Analysis And Choice PART IV: STRATEGY IMPLEMENTATION Chapter10. Activating Strategies Chapter11. Structural Implementations Chapter12. Behavioural Implementation Chapter13. Functional and Operational Implementation PART V: STRATEGIC EVALUATION Chapter14. Strategic Evaluation and Control PART VI: APPLYING STRATEGIC MANAGEMENT CASE STUDIES Chapter1. Air Deccan Chapter2. Maruti Udyog Limited Chapter3. The Petroleum Industry of India in 2008 Chapter4. Bharat Petroleum Corporation Ltd Chapter5. On the Job: Strategy Case of Naukri.Com Chapter6. Reliance Retail Chapter7. Food World Chapter8. Banking on Paradise Chapter9. The Internationalization Strategy of Wipro in Europe Chapter10.A Strategy Case of the Rajasthan Shiksha Karmi Project
Summary: This revised version of the book has the latest and current discussion in the discipline of strategic management in a student friendly manner. The below features make this book a distinguished text. With many features, this edition continues the tradition of being a text ideal for self- study and comprehensively meets the requirements of graduate and post-graduate students of management and allied disciplines.
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Book Book Library Annexe -2 (6th Floor) ON SHELF 658.4012/ Kaz/ 29716 (Browse shelf(Opens below)) Available 11129716
Book Book Main Library ON SHELF STRATEGIC 658.4012/ Kaz/ 29713 (Browse shelf(Opens below)) Available 11129713
Book Book Main Library ON SHELF STRATEGIC 658.4012/ Kaz/ 29714 (Browse shelf(Opens below)) Available 11129714
Book Book Main Library ON SHELF STRATEGIC 658.4012/ Kaz/ 29715 (Browse shelf(Opens below)) Available 11129715
Book Book Main Library ON SHELF STRATEGIC 658.4012/ Kaz/ 29717 (Browse shelf(Opens below)) Checked out to Suneel DESHPANDE (1266) 01/11/2023 11129717
Total holds: 0

PART I: AN OVERVIEW OF STRATEGIC MANAGEMENT AND BUSINESS POLICY


Chapter1. Introduction to Strategic Management And Business Policy


PART II: ESTABLISHMENT OF STRATEGIC INTENT


Chapter2: Hierarchy of Strategic Intent


PART III: STRATEGY FORMULATION


Chapter3. Environmental Appraisal
Chapter4. Organisational Appraisal
Chapter5. Corporate-Level Strategies: Concentration, Integration, and Diversification
Chapter6. Corporate-Level Strategies: Internationalization, Cooperation, and Digitalization
Chapter7. Corporate-Level Strategies: Stability, Retrenchment and Restructuring
Chapter8. Business-Level Strategies
Chapter9. Strategic Analysis And Choice


PART IV: STRATEGY IMPLEMENTATION


Chapter10. Activating Strategies
Chapter11. Structural Implementations
Chapter12. Behavioural Implementation
Chapter13. Functional and Operational Implementation


PART V: STRATEGIC EVALUATION


Chapter14. Strategic Evaluation and Control


PART VI: APPLYING STRATEGIC MANAGEMENT CASE STUDIES


Chapter1. Air Deccan
Chapter2. Maruti Udyog Limited
Chapter3. The Petroleum Industry of India in 2008
Chapter4. Bharat Petroleum Corporation Ltd
Chapter5. On the Job: Strategy Case of Naukri.Com
Chapter6. Reliance Retail
Chapter7. Food World
Chapter8. Banking on Paradise
Chapter9. The Internationalization Strategy of Wipro in Europe
Chapter10.A Strategy Case of the Rajasthan Shiksha Karmi Project

This revised version of the book has the latest and current discussion in the discipline of strategic management in a student friendly manner. The below features make this book a distinguished text. With many features, this edition continues the tradition of being a text ideal for self- study and comprehensively meets the requirements of graduate and post-graduate students of management and allied disciplines.

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