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Aaker On Branding 20 Prenciples that drive Success

By:

Aaker, David

Material type: Text

Text

TextPublication details: New Delhi Sage 2015Description: 235ISBN:

978-93-515-0390-3

Subject(s):

Branding , Product Management

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Book	Main Library	658.827/Aak (Browse shelf(Opens below))	Available		11133129

Total holds: 0

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Previous	658.827 / / 8988 A MASTER CLASS IN BRAND PLANNING:	658.827 / / 994 WHATS IN A BRAND ?:BUILDING BRAND EQUITY THROUGH ADVERTISING	658.827/Aak Aaker On Branding	658.827/Aak Aaker On Branding	658.827/Aak Aaker On Branding	658.827 / AAK / 2582 MANAGING BRAND EQUITY.:CAPITALIZING ON THE VALUE OF ABRAND NAME	658.827 / AAK / 2733 BRAND LEADERSHIP:	Next

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