A study on consumer ethnocenterism and social comparision in rural India implications for marketing strategy
Material type:
TextDescription: 141 - 165 pSubject(s):
In:
MANIMALA, MATHEW J. ( EDITOR) SOUTH ASIAN JOURNAL OF MANAGEMENT
| Item type | Current library | Call number | Vol info | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|
Journal Article
|
Main Library | Vol 24, Issue 1/ 5557268JA7 (Browse shelf(Opens below)) | Available | 5557268JA7 | ||||
Journals and Periodicals
|
Main Library On Display | JRNL/ GEN/Vol 24, Issue 1/5557268 (Browse shelf(Opens below)) | Vol 24, Issue 1 (01/01/2017) | Not for loan | 5557268 |
Total holds: 0
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