Himalaya Herbals (Personal Care Segment) Project Title: 1. Category Development of Himalaya in SAMT Stores 2. Study Awareness and Positioning of Himalaya Men’s Face Wash through Research Objectives: 1. Finding the gap of communication between Outlet and Company 2. SAMT Category growth and Sales track 3. To ensure that each & every Product Line is present on that focused SAMT Store. 4. Identifying Branding spaces or develop a Window Concept in those focused SAMT Stores. (Where we can acquire a Full sized window or do fixed visibility which can display every line of Himalaya product visible.) 5. Conduct Primary Research ( Questionnaire ) and Secondary Research for Himalaya Men’s Face Wash

By:

Mayekar, Ninad

Material type: Text

TextPublication details: Mumbai IES's Management College and Research Centre April 2017Edition: M-16-32 2016-2018Description: Summer project CDSubject(s):

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds
Summer Projects on CDs	Main Library	Summer pro	Sum-1279/MMS-Mar/2016-2018/6661279 (Browse shelf(Opens below))	Not For Loan		6661279

Total holds: 0

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Previous	Sum-1276/MMS-Mar/2016-2018/6661276 Phase 2 of mobile application for employees of Kotak Mahindra Bank (KLAPP Phase 2)	Sum-1277/MMS-Mar/2016-2018/6661277 Space Matrix Architects and Planners • Assisted in designing, prepared layouts, drawings and preliminary sketches • Prepared 3D designs as well as physical models for clients • Managed design changes and documentation	Sum-1278/MMS-Mar/2016-2018/6661278 Amul India Ltd Analyzing Consumer Preferences & Market Potential of Amul Diced Cheese	Sum-1279/MMS-Mar/2016-2018/6661279 Himalaya Herbals (Personal Care Segment) Project Title: 1. Category Development of Himalaya in SAMT Stores 2. Study Awareness and Positioning of Himalaya Men’s Face Wash through Research Objectives: 1. Finding the gap of communication between Outlet and Company 2. SAMT Category growth and Sales track 3. To ensure that each & every Product Line is present on that focused SAMT Store. 4. Identifying Branding spaces or develop a Window Concept in those focused SAMT Stores. (Where we can acquire a Full sized window or do fixed visibility which can display every line of Himalaya product visible.) 5. Conduct Primary Research ( Questionnaire ) and Secondary Research for Himalaya Men’s Face Wash	Sum-1280/MMS-Mar/2016-2018/6661280 Birla Sunlife Insurance To generate leads for the company and to study perception of insurance advisors and customers towards life insurance	Sum-1281/MMS-Mar/2016-2018/6661281 Vivanta by Taj President, Cuffe Parade, Mumbai Edit Delete 1) Qualitative Analysis of Customer feedback 2) Assess the loopholes in the current luxury hotel business 3) Competitive Analysis for banquets halls 4) Suggestive measures for strengthening social media presence	Sum-1282/MMS-Mar/2016-2018/6661282 Birla Sunlife Insurance Company Limited 1. To generate sales lead for the company 2. To market company's products to potential customers 3. To study what motivates an insurance advisor to join the industry 4. To study motive behind buying life insurance 5. To recommend ways to company on how to attract more insurance advisors and customers.	Next

Name of the Guide: Prof. Hirendra Soni

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IES Management College And Research Centre

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