Impact of e-mail marketing on brand loyalty

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Material type: Text

TextPublication details: Mumbai; 30-06-2018; IES Management College and Research CentreEdition: PG-17-94Description: yesSubject(s):

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds
Summer Projects on CDs	Main Library	Summer pro	Sum-1472/PG-Mar/17-19/6661472 (Browse shelf(Opens below))	Not for loan		6661472

Total holds: 0

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Previous	Sum-1469/PG-Mar/17-19/6661469 A study on impact of visual merchandising on sales at pantaloons	Sum-1470/PG-Mar/17-19/6661470 Strategies to Improve Customer Retention In Pantaloons Store The main objective of this project is to increase the customer centricity and reduce customer defection in Pantaloons store	Sum-1471/PG-Mar/17-19/6661471 A study on strategic and tactical marketing plan of new brand launch of Alkem's Olesoft foot cream	Sum-1472/PG-Mar/17-19/6661472 Impact of e-mail marketing on brand loyalty	Sum-1473/PG-Mar/17-19/6661473 Effectiveness of sales promotion activities in increasing Amul Ice Cream sales	Sum-1474/PG-Mar/17-19/6661474 An empirical study on online presence and customer behavior in e-commerce	Sum-1475/PG-Mar/17-19/6661475 Analysis of consumer buying behaiour for combo packs of Amul Ice-cream	Next

Prof. Hirendra Soni

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