TY  - BOOK
AU  - KEEGAN WARREN J;
TI  - GLOBAL MARKETING MANAGEMENT:
SN  - 81-203-0959-6
U1  - 658.848 
PY  - 1996///
CY  - NEWDELHI
PB  - PRENTICE-HALL INTERNATIONAL
KW  - "GENRAL MANAGAEMENT,GLOBAL MARKETING MANAGEMENT,INTERNATIONAL MARKETING,INTERNATIONAL MARKETING MANAGEMENT"
N1  - 1
ER  -