TY - BOOK AU - DON DON;MARTHA ROGERS; TI - ONE TO ONE B2B:CUSTOMER DEVELOPMENT STRATEGIES FOR THE BUSINESS-TO-BUSINESS WORLD SN - 0-385-49409-2 U1 - 658.8 PY - 2001/// CY - NEWYORK PB - A CURRENCEY BOOKS N1 - 1 ER -