TY - BOOK AU - RIES AL;TROUT JACK; TI - THE 22 IMMUTABLE LAWS OF MARKETING SN - 1-86197-610-0 U1 - 658.8 PY - 1993/// CY - LONDON PB - PROFILE BOOKS LTDHARPERCOLLINSPUBLISHERS INC KW - "LAWS OF MARKETING,MARKETING,MARKETING MANAGEMENT" N1 - 1 ER -