TY - BOOK AU - "HARPER W BOYD,;JEAN-CLAUDE JARRECHE;JOHN MULLINS;ORVILLE C WALKER,;" TI - MARKETING STRATEGY:A DECISON FOCUSED APPRAOCH SN - 0-07-053088-2 U1 - 658.8 PY - 2003/// CY - NEW DELHI PB - TATA MC-GRAW HILL PUBLISHING COMPANY LTD KW - "MARKETING STRATEGY,MARKETING STRATEGIES,MARKETING STRATEGY,MARKETINHG STRATEGY" N1 - 1 ER -