TY  - BOOK
AU  - JOHNSON BRIAN;NUNES PAUL;
TI  - MASS AFFLUENCE:SEVEN NEW RULES OF MARKETING TO TODAYS CONSUMER
SN  - 1-59139-196-2
U1  - 658.8 
PY  - 2004///
CY  - MASSACHUSETTS
PB  - HARVARD BUSINESS SCHOOL PRESS
KW  - MARKETING MANAGEMENT
N1  - 46
ER  -