TY  - BOOK
AU  - RIES  AL;RIES LAURA;
TI  - THE ORIGIN OF BRANDS:DISCOVER  THE NATURAL LAWS OF PRODUCT INNOVATION AND BUSINESS SURVIVAL
U1  - 657.73 
PY  - 2004///
CY  - NEWDELHI
PB  - HARPER COLLINS PUBLISHERS
KW  - BRANDS
N1  - 159
ER  -