TY  - BOOK
AU  - DAVID  ARNOLD;
TI  - THE MIRAGE OF GLOBAL MARKETS:HOW GLOBALIZING COMPANIES CAN SUCCEED AS MARKETS LOCALIZE
SN  - 81-297-0061-X
U1  - 658 
PY  - 2004///
CY  - NEW DELHI
PB  - PEARSON EDUCATION INC
KW  - GENERAL MANAGEMENT
N1  - 187
ER  -